Branding for ”Witchish by Ida Hay”, an extension of my personal brand.
This project includes logo, packaging, surface pattern design and product design with modern, alternative, conscious young women and girls in mind. Some examples of the intended products are homegrown herbal blends and oils, hand-bound books, art prints, pottery and more.
Above: Logo on signage.
Above: Examples of the different packaging designs.
Above: Labels for two of the chakra essential oil bottles (set of seven).
Above: Cover designs for some of the hand-bound notebooks.
Above: Mockups of packaging for intention candles.
Above: Examples of the many different versions of the surface pattern designs used throughout.

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